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ABOUT IM电竞 NEW YORK

 

IM电竞 New York provides everything you need to learn from the best, discuss your projects and ideas, and find the right partners.

200+ Delegates
30+ Leading industry speakers
5 Engaging panel sessions
4 Roundtables
One on one matchmaking opportunities
1 extravagant networking after-party

We will have the best in class speakers and the most engaging and thought-provoking agenda of esports conferences in 2019.

OVERVIEW

23 April 2019
Exhibition and Agenda

A full day of interactive and debate worthy sessions including:

  • From ‘basement dwellers’ to global superstars: the ever-changing perception and responsibilities of top esports players
  • The Fighting Game Community and esports: a rocky relationship
  • There鈥檚 no place like home: creating the perfect esports venue
  • Marketing in esports, the past, present and future
  • Investment in esports: Show me the money
  • The current state, and future of collegiate esports
  • The Esports Chamber 101
  • Data: the commercial opportunity
  • Publishers and teams: creating the perfect ecosystem
IM电竞-Inplay Matrix

200+
Delegates

IM电竞-Inplay Matrix

30
Top Industry
Speakers

IM电竞-Inplay Matrix

30+
Countries
Represented

IM电竞-Inplay Matrix

15+
Media
Outlets

IM电竞-Inplay Matrix

30
Esports & Sports Team
Representatives

IM电竞-Inplay Matrix

25+
Brands

Who attends

  • Esports organisations30%
  • Suppliers & Service Providers30%
  • Media15%
  • Sports Clubs & Leagues10%
  • Regulatory bodies, Betting companies and others10%
  • VCs & Investors5%

WHY YOU SHOULD ATTEND

IM电竞 New York is a must attend event for anyone interested in or currently doing business in esports around the world.

A one day jam-packed conference with panels worth listening to, people and companies worth meeting and rooftop networking drinks worth drinking .

We ensure attendees get value for money with an interesting and thoroughly curated agenda; there’ll be panels throughout the morning and an afternoon focused on round-tables and networking post-lunch. We’ll close off with networking drinks on the Tribeca Rooftop and then an official after-party at the renowned 40/40 Club.

IM电竞 New York will span two days in total with breakfast meetings to follow the conference on the morning of April 24th.

Sessions will cover topics such as the ever-changing perception of pro players and the repercussions of this, the current state and potential of the fighting games community, esports venues, marketing developments, the repeal of PASPA, collegiate esports and more.

WHY YOU SHOULD SPONSOR

IM电竞 New York opens the doors to the somewhat elusive esports world while simultaneously capturing the intent of esports fans and businesses. This is a phenomenal opportunity to showcase your business and to promote it as a leader within, supporter and partner of the industry as it continues to grow.

This event will offer an education on all aspects related to the business of esports from looking after and management of players to marketing, merchandising, building a brand, fan engagement, and more. IM电竞 will bring together the decision makers at the world’s top teams, tournament organisers, brands, bookmakers, suppliers, investors, professional service providers, sports clubs, media and more.

  • Brand awareness to a targeted crowd of decision makers across esports, and connected industries
  • Be known as a leader in the space to the full sphere of stakeholders
  • Support the burgeoning esports industry and ensure people know who you are, and what you can offer
  • Gain extensive support from the full IM电竞-Inplay Matrix network on your journey in esports. This includes content and promotion on one of the leading industry news portals globally, support on social channels, real life connections and plenty more

For more information and to get involved: [email protected]

HIGHLIGHTS & VIDEOS
IM电竞 LONDON 2019
IM电竞 HOF 2019
IM电竞 NEW YORK
IM电竞 BIRMINGHAM 2018
IM电竞 LONDON 2018

SPEAKERS

IM电竞-Inplay Matrix
SAIRA MUELLER
Gen.G
Director of Content
IM电竞-Inplay Matrix
SCOTT SMITH
Esports Veteran
IM电竞-Inplay Matrix
EUNICE CHEN
VP Marketing
Cloud9 Esports
IM电竞-Inplay Matrix
STEVE ARHANCET
Co-CEO and Owner
Team Liquid
Sabina Hemmi, Co-founder and CEO of Elo Entertainment
SABINA HEMMI
Cofounder and CEO
Elo Entertainment
IM电竞-Inplay Matrix
NICOLA PIGGOTT
Co-Founder
The Story Mob
IM电竞-Inplay Matrix
ROD BRESLAU
#1 Esports Consultant and Insider
Self-proclaimed
IM电竞-Inplay Matrix
KHALID JONES
Co-owner
Echo Fox
IM电竞-Inplay Matrix
KASHAN KHAN
Pro Smash Player
Team Liquid
IM电竞-Inplay Matrix
SIMON BENNETT
Co-Owner / CEO
AoE Creative
Barry Kwonmoon Lee - Evolved Talent Agency
BARRY KWONMOON LEE
Agent
Evolved Talent Agency
IM电竞-Inplay Matrix
Nicolas Maurer
CEO
Team Vitality
IM电竞-Inplay Matrix
GRANT ZINN
CEO
beastcoast
IM电竞-Inplay Matrix
ARTURO SANCHEZ
Streamer
Team Spooky
Greg Laird - Chaos Esports Club - CEO
GREG LAIRD
CEO
Chaos Esports Club
IM电竞-Inplay Matrix
CHAD DE LUCA
Head of Gaming and Esports
Publicis Media Sport & Entertainment
IM电竞-Inplay Matrix
CHRIS CHANEY
Founder
Chaney Group Holdings
IM电竞-Inplay Matrix
BEN NICHOL
Head of Events, Biz Dev
NYXL
IM电竞-Inplay Matrix
JOSHUA KELL
CEO
Esports Integration
IM电竞-Inplay Matrix
ED CHANG
Director of Business Strategy
Electronic Arts
IM电竞-Inplay Matrix
CHRIS HOPPER
Head of Esports - North America
Riot Games
IM电竞-Inplay Matrix
Ian Smith
Commissioner
IM电竞C
IM电竞-Inplay Matrix
WIM STOCKS
GM/CEO
WorldGaming & Collegiate StarLeague
IM电竞-Inplay Matrix
SEAN MCBRIDE
Owner
Spacestation Gaming
IM电竞-Inplay Matrix
TATIANA TACCA
Director of Esports
Momentum
IM电竞-Inplay Matrix
JOSH CHAPMAN
Managing Partner
Konvoy Ventures
IM电竞-Inplay Matrix
DUSTIN SWEENEY
Senior Designer - Esports
HKS Inc
IM电竞-Inplay Matrix
BOBBY SHARMA
Special Adviser to the Sports Industry Team
Foley & Lardner LLP
IM电竞-Inplay Matrix
Arda Ocal
Co-host
The Business of Esports
IM电竞-Inplay Matrix
RAMON RAMOS
Global Head of Esports
VIZRT
IM电竞-Inplay Matrix
James Liu
Pro Smash Player
OG Esports
IM电竞-Inplay Matrix
Magnus Lepp盲niemi
Sales Director Brand Partnerships NA
DreamHack
IM电竞-Inplay Matrix
Tori Stevens
SVP of Customer Success
GumGum Sports
IM电竞-Inplay Matrix
Keith Sheldon
EVP Programming
BSE Global
IM电竞-Inplay Matrix
David Grundlingh
Executive Advisor
Hookit

AGENDA
Download Agenda
10:00 - 10:10
OPENING REMARKS Welcome message from IM电竞-Inplay Matrix Co-founder and Managing Director Sam Cooke
10:10 - 10:50
From 'basement dwellers' to global superstars From basement dwellers to global superstars: the ever-changing perception and responsibilities of top esports players It鈥檚 safe to say over the years the perception of competitive gamers and esports players has started to shift considerably. With increased popularity and global superstardom for many players at the top of their game, every action comes under increased scrutiny with sponsor responsibilities and personal brand importance. The panel dissects the changing public opinion, the importance of personal branding for players as well as the dangers of social media.
10:50 - 11:30
The Fighting Game Community and esports The Fighting Game Community and esports: a rocky relationship There鈥檚 no doubt that the FGC breeds some of the very best tournaments to watch, as well as creating truly epic storylines but its relationship with other the esports community is often a little frosty. The introduction of ELEAGUE and a more 鈥渢raditional esports鈥 approach to FGC was met with mixed reaction by the community. Some criticised the lack of open bracket and community feel, whilst others felt encouraged by another event with good prize money and solid competition. The FGC continues to throw up some of the very best entertainment out there - but lacks the Mercedes Benz or Betway鈥檚 that are proving so crucial to the overall esports ecosystem. Does the FGC risk damaging itself should it not embrace the bigger corporates and more polished esports approach or can it continue to flourish just the way it is?
11:30 - 11:50
MORNING BREAK Refreshments in the networking area
11:50 - 12:30
There鈥檚 no place like home Sponsored by DreamHack There鈥檚 no place like home: creating the perfect esports venue We鈥檝e seen esports events all over the world, from humble beginnings through to stadiums such as the Commerzbank Arena and the Bird鈥檚 Nest Stadium. Although dedicated studios have existed for a while, only recently have we seen the emergence of dedicated esports arenas across the world. But what goes into creating the perfect esports arena? How does it differ from a traditional sporting venue and is it difficult to generate revenue all-year-round?
12:30 - 13:10
Marketing in esports, the past, present and future Marketing in esports, the past, present and future There鈥檚 plenty of endemic and non-endemic brands in esports activating well and seeing good results in the space. There鈥檚 several key factors to consider when targeting a dedicated esports audience, and activating on-site may be different from that in other entertainment verticals. What can esports learn from outside the industry and vice-versa? How important is influencer marketing in esports and what will the overall landscape look like in five years time?
13:10 - 14:00
LUNCH
14:00 - 15:35
ROUNDTABLES
15:35 - 16:00
AFTERNOON BREAK Refreshments in the networking area
16:00 - 16:40
Publishers and teams: creating the perfect ecosystem Undoubtedly two of the most important rights holders in the esports industry are the publishers and the teams. We've seen varying approaches across the esports landscape - from the emergence of franchise leagues - through to working with large sports teams. Each publisher has a different approach to working with teams, but what works best from each side? Do teams prefer a laid back approach? How does it vary between publishers?
17:30 - 19:30
ROOFTOP OPEN BAR Brought to you by Gaming Malta A premium selection of name-brand liquor Signature cocktails Sterling Vintners Chardonnay & Beringer Founders Estate Cabernet Sauvignon MUMM'S Cuvee Napa Valley Bottled beer (HEINEKEN, AMSTEL LIGHT, CORONA, COORS LIGHT, BUDWEISER & BUD LIGHT) Assorted sodas & juices, Pellegrino water
20:00 -
AFTER PARTY PARTY AT 40/40 Club
TABLE ONE
TABLE TWO
14:00 - 14:45
Collegiate esports Sponsored by Esports Integration Building the US grassroots: the state of collegiate esports Esports in the US has largely followed a similar path to that of traditional sports. With franchise leagues emerging at the top tier of esports for the likes of Overwatch and League of Legends - so too has a budding collegiate scene across the country. Just how well is the collegiate system doing for US esports? Furthermore, should developers and publishers of games feel an obligation to support such initiatives? Would the entrance of the NCAA be a disaster for esports or would it have its benefits?
14:00 - 14:45
Esports Chamber 101 Esports Chamber 101: Lock it away For those of us well and truly embedded into the esports industry there鈥檚 always something to have a gripe or a moan at. Whether it鈥檚 bad practice from those within the industry, or interesting decision making from those outside of it - there鈥檚 always something to have a whinge about. Esports 101 welcomes delegates to discuss bad practice in esports, and what they would ultimately lock in Esports Chamber 101.
14:50 - 15:35
Show me the money Show me the money: investment in esports There has been a lot of money flying into the burgeoning esports industry in the last few years - with big name celebrities and extremely high net-worth individuals all getting involved. Just how can an esports company go about raising capital for their venture? Once a venture is off the ground, how can an organisation obtain sponsorships and endorsements? On the investor side, should investors expect immediate bang for their buck or is esports more of a long-term play?
14:50 - 15:35
Data: the commercial opportunity 鈥淒ata, data, data: the commercial opportunity鈥 聽 With such a vast number of data points across various esports titles, there鈥檚 infinite opportunity to harness the power of data commercially. From consumer orientated products through to analysis for professional teams - there鈥檚 a whole lot that can be done in the space. Furthermore, with the repeal of PASPA the opportunity for regulated esports betting continues to grow in the States. Just how big is the opportunity?
TESTIMONIALS
Testimonial
IM电竞 London was a great opportunity to connect and knowledge share with members of the esports community and industry. It was great to discuss the challenges and opportunities facing esports as it continues to grow from strength to strength.聽 As more traditional brands attempt to enter this space and navigate through the complexities of the landscape, being able to discuss these important issues in an open forum is hugely valuable as everyone in this space continues to shape the future of esports.
Julian Tan - 
Head of Digital Business Initiatives and Esports, Formula 1
We feel that it's really important to keep educating people, brands and agencies on esports. IM电竞 creates the right environment and brings the relevant person to the table to achieve exactly that; I'm looking forward to be part of their events for the years to come!
Nicolas Maurer - 
CEO, Team Vitality
IM电竞 Birmingham was by far one of the best networking opportunities I have had. The wide range of speakers and topics covered really gives a huge insight into the world of Esports. I can honestly say that without IM电竞 events, I wouldn鈥檛 have made so many connections. I had the opportunity to gain exclusive backstage access to the biggest UK esports event. It was a fantastic experience which I would not of had without attending this IM电竞 event. Professional, reliable, networking.
Callum Scott - 
National Events Manager, The Rank Group
Quite simply, IM电竞, that is both the site and their events, is a great place to promote your brand while also connecting with leaders in the industry.
Kirsty Endfield - 
Founder, Swipe Right PR
IM电竞 London represents a great opportunity for us, as a leading esports solutions provider, to be present and contribute to the conversation and to then positively influence the thinking of others who are learning more about the space.
Martin Wyatt - 
Head of Global Partnerships, Gfinity
I really enjoyed my time at IM电竞 London. In addition to some informative expert panels, it was a great networking opportunity. I hope to return again next year!
Jason Lake - 
CEO, Complexity Gaming
Thank you to the IM电竞 team for giving us the opportunity to speak at IM电竞 Birmingham. It was a fantastic event providing an invaluable amount of insight on esports, which is testament to the strength of IM电竞's relationships within the esports industry. We are looking forward to the next event already!
PwC
Testimonial

NETWORKING

Networking Events, Drinks and Parties:

IM电竞 New York Official Networking Drinks at Tribeca Rooftop NYC,
Tuesday 23 April (5.30-7.30pm)

Networking After-Party at 40/40 Club,
Tuesday 23 April (8pm till late)

LOCATION

Tribeca Rooftop NYC
2 Desbrosses Street
New York,
NY 10013

DIRECTIONS

HOTELS

Check Availability Near:
2 Desbrosses Street

New York,
NY 10013

Check Availability

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